AAPPR Success Story:
Revolutionizing Member Engagement Through AMS Selection
Overview
The Association for Advancing Physician and Provider Recruitment (AAPPR) is the definitive leader in the healthcare recruitment continuum. With nearly 2,000 members, AAPPR supports the recruitment, onboarding, and retention of healthcare professionals through innovation and thought leadership. Recognizing the need for a modernized Association Management System (AMS) to streamline operations and enhance member experiences, AAPPR partnered with .orgSource to identify and implement a tailored AMS solution.
The challenge
AAPPR faced significant challenges with its existing technology infrastructure:
- Limited functionality in the current AMS hindered operational efficiency.
- Fragmented member data and lack of integration across platforms disrupted workflows and reduced staff effectiveness.
- Inadequate tools for engaging members and providing seamless, 24/7 access to resources and services.
AAPPR sought to find a comprehensive AMS that could meet its immediate needs and align with its long-term vision of member engagement and organizational growth.
The Solution
.orgSource implemented a strategic, two-phase approach to ensure the success of the AMS project:
- Discovery and Vision Setting
- Conducted discovery meetings with key stakeholders to document AAPPR’s goals, operational needs, and user pain points.
- Assessed current processes and developed a vision for AAPPR’s ideal future state, prioritizing operational improvements and member satisfaction.
- Created a foundation for the Request for Proposal (RFP), outlining the must-have features and integration capabilities for the new AMS.
- Vendor Selection
- Drafted and distributed the RFP to qualified AMS vendors.
- Facilitated the evaluation process, including scripted demonstrations, vendor interviews, and reference checks.
- Provided a detailed vendor comparison matrix and guided AAPPR in selecting a system aligned with its strategic objectives.
The Results
The AMS project delivered transformative results for AAPPR:
- Enhanced Member Experience: AAPPR’s new AMS provides members with seamless, 24/7 access to resources, improving engagement and satisfaction.
- Operational Efficiency: Streamlined processes and integrated systems have reduced staff workload, enabling a greater focus on strategic initiatives.
- Data-Driven Decision Making: Improved data accessibility and analytics empower AAPPR to better understand member needs and refine services.
- Future-Ready Infrastructure: The selected AMS supports scalability and innovation, positioning AAPPR for continued growth.
“The expertise .orgSource brought to this project was invaluable. Their structured approach and in-depth understanding of our needs ensured that we not only found the right AMS but also gained a roadmap for long-term success.”
— Carey Goryl, MSW, CAE, CPRP, Chief Executive Officer
Through its partnership with .orgSource, AAPPR achieved a critical milestone in its digital transformation journey. The new AMS enables AAPPR to better serve its members and advance its mission of redefining recruitment to retention in the healthcare industry. This success underscores the value of strategic technology planning and expert guidance in driving organizational impact.