Book Sherry Whitaker Budziak

Keynote Speaker  ·  Leadership Strategist  ·  Digital Transformation Expert

She doesn’t just inspire rooms. She changes how leaders think, lead, and move forward.

Sherry has guided more than 350 associations managing $5B+ in operational revenue through some of the most disruptive periods in recent history. She brings that experience into every room she enters — with clarity, energy, and insights you can use immediately.

Book Sherry for Your Next Event

orgsource.com/book-us  ·  info@orgsource.com  ·  224-551-5375

Melissa Montgomery

350+

Associations Served

$5B+

Operational Revenue Guided

30+

Years in Digital Transformation

Sherry Budziak HeadshotWhat Makes Sherry Different

Most speakers give you ideas. Sherry gives you a path. Drawing from three decades helping organizations navigate technology, culture, and change, she combines strategic depth with genuine warmth — and a talent for making even the most complex challenges feel solvable.

 

  • Pioneer in digital transformation: from launching one of the first association websites to guiding organizations through AI integration today
  • Founder & CEO of .orgSource, creator of .orgCommunity, and co-author of the Association 4.0® book series
  • Creator of the H.E.A.R.T. Powered Leadership™ method — a research-backed framework for leading with humanity in the digital age
  • Co-author of RUG: How to Move What You’re Tripping Over and Lead with H.E.A.R.T.
  • Host of the Association 4.0 podcast and contributor to leading industry publications

Sherry's Presentations

Every presentation is customized to your audience and goals. Available as keynotes, half-day workshops, or full-day immersive experiences.

RUG: How to Move What’s Holding You Back and Lead Through Anything

Keynote  ·  60–90 minutes

We all have one — a rug we keep tripping over. An outdated belief. An unspoken tension on the team. A system nobody questions. In this unforgettable keynote, Sherry pulls back the rug and shines a light on what’s really holding leaders and organizations back.

Blending personal stories of resilience with decades of experience helping organizations lead through disruption, Sherry introduces her H.E.A.R.T. Powered Leadership™ framework and challenges audiences to face what’s been hidden, embrace vulnerability as a strength, and create space for reinvention.

 

Audiences leave with:

  •  A clear framework for identifying the ‘rug’ stalling their own progress
  •  Practical tools to build trust, resilience, and innovation through disruption
  •  The courage and clarity to lead forward — personally and professionally

Leading in the Digital Age: Transformative H.E.A.R.T. Powered Leadership™ Workshop

Half-Day or Full-Day Workshop

An immersive working session that gives leaders the strategies and tools to navigate digital change with confidence, clarity, and compassion. Participants don’t just learn the H.E.A.R.T. framework — they apply it to their own real-world challenges through hands-on exercises and dynamic group discussion.

 

The HEART framework:

  • Humanize — build genuine human connection in a digital world
  • Empower — create a culture where every voice drives meaningful change
  • Ascend — break through limitations with strategic risk and visionary thinking
  • Reimagine — explore new paradigms that redefine success in your industry
  • Transform — drive mission-aligned change using digital tools that create lasting impact

Best for: Leadership teams, board retreats, and executive summits looking for a shared language and framework for navigating change.

From Disruption to Innovation: The Essential AI Toolkit for Association Leaders

Interactive Session  ·  60 minutes

Ready to embrace AI but overwhelmed by the options? Sherry cuts through the noise with her curated list of top AI tools reshaping how associations work, connect, and grow. Live demonstrations, practical integration tips, and immediate takeaways make this one of the most talked-about sessions at any event.

 

Audiences leave with:

  • Sherry’s handpicked list of tools driving real results for associations today
  • Live demos of tools for personalized engagement, content creation, and operations
  • Practical steps to integrate AI into existing workflows immediately
  • Strategies to lead your team confidently into an AI-driven future

 

Sherry RUG MastermindSherry's Sweet Spot

Sherry is most impactful with association professionals, nonprofit leaders, and executive teams navigating technology, culture change, or organizational growth. She regularly speaks at:

 

  • Association leadership conferences and annual meetings
  • Executive summits and CEO forums
  • Board retreats and strategic planning sessions
  • Digital transformation and AI-focused forums
  • Women in leadership events
  • Chapter Leader Events

 

RECENT ENGAGEMENTS

Association Forum  ·  American Society of Association Executives  ·  American Institute of Architects  ·  ACGI Software  ·  Wisconsin Association of Mutual Insurance Companies  ·  National Association of Remodeling Industry  ·  National Council of Structural Engineers  ·  Wisconsin Society of Association Executives  ·  Colorado Society of Association Executives  ·  Illinois Society of Association Executives   · Indiana Society of Association Executives   · National Association for Healthcare Quality ·  American Association of Oral and Maxillofacial Surgeons · HigherLogic User Group Conference · WI Director of Nursing Council

Let’s Talk About Your Event

Tell us about your audience, your goals, and your date. We’ll take it from there.

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