Posts Tagged ‘#assnconnect’
Beyond Bronze, Silver, and Gold—Grow Success With Purpose
“People don’t buy what you do; they buy why you do it.” Simon Sinek A colleague recently referred to the time before the pandemic as “innocent.” That description struck a chord with me. She was talking about how unprepared we were for the dramatic changes we experienced. Our lost innocence isn’t a bad thing. We…
Read MoreBuild a Mission-Worthy Team
When the first crew of astronauts departs for Mars, Suzanne T. Bell’s work will play a large role in their success. Bell is an associate professor of industrial and organizational psychology at DePaul University. She studies team composition. During the Mars mission, the astronauts will be confined in a space the size of a studio…
Read MoreRule Your Market—Blue Ocean Strategy Sidesteps the Sharks
Are sharks circling your member base, eyeing bites for their next meal? Even if your association is trapped in a sea of competition, you can change course and sail toward possibility. Sharon Rice, .orgSource Managing Director of Business Strategy, is our expert for guiding associations through tough markets. At .orgCommunity’s recent Innovation Summit, Sharon explored…
Read MoreMix the Ones and Zeros With Xs and Os—Give IT Some Heart
I’m writing this post on Valentine’s Day. In honor of this warm and fuzzy holiday, I want to encourage you to put Xs and Os in a place where we typically find ones and zeros. The IT Department is the home of logic, analytics, data, and all things factual. Don’t get me wrong, I’m a…
Read MoreAre Marketing and Membership at Opposite Poles? Take the Journey to Collaboration
Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If these two drivers of engagement are a world apart, it will be challenging to deliver the seamless experience customers expect from their favorite brands. There was a time when associations didn’t think of their members as customers.…
Read MoreFor Better Virtual Work Vibes—Try EI
Remote work was the pandemic’s big gift to employees. While no one enjoyed isolation, almost everyone was thrilled to shorten their commute, spend more time in sweats, and have their favorite tunes and snacks close at hand. But like the kid who gets a puppy for Christmas, and on December 26 realizes that whether the…
Read MoreLead From the Human Side of Technology
Once upon a time, the title of the lead technology wizard didn’t necessarily begin with a C. The IT department didn’t always have a spot at the leadership table. They were regarded a little like sorcerers hanging out in the shadows creating marvels with tools that weren’t well understood by the rest of the office.…
Read MoreEI Helps Teams Use Technology to Fly
You thought your team would be excited, or at least pleased. Automation, analytics, and all the other digital timesavers should be making their lives easier, right? The truth is no one seems happy. Some employees have invented tortuous workarounds to keep using their new toys to continue working in the same old way. What went…
Read MoreAre AI and EI an Odd Couple? Nope, Pairing Bytes With Behavior Is a Perfect Match
During 2023, I’ve written extensively about all things tech, from digital transformation to MarCom strategies, and more recently AI. No matter what topic I choose, one idea persists. These electronic miracles are pointless unless they are grounded in strong values, positive emotions, and productive behavior. Human drivers center digital initiatives where they need to be—on…
Read MoreLeadership’s Biggest Perk—Giving Others a Boost
Scoring a big strategic win is exciting. Although there may be many others involved, the person in charge becomes the face of success. That’s one of the perks of leadership. Helping others to rise can be even more rewarding. Encouraging a colleague to shoot for that sought-after certification, offering advice on an important project, or…
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