Do you have a friend whose house looks like it belongs to neat freak Felix Unger, but the closets and drawers are clearly owned by lovable slob Oscar Madison? This Odd Couple disconnect happens to even savvy digital organizations. My writing about digital leadership often focuses on values and attitudes. But attention to the infrastructure’s nuts and…

Read More

Whether I’m writing about marketing, strategy, or technology, one idea always surfaces. Understanding members at a granular level has never been more important. We all know this, right? Yet, it seems that even big corporations are struggling to deliver the level of personalization that customers expect. Harvard Business Review Analytic Services recently released a report…

Read More

I once overheard a volunteer at a nonprofit organization say that replacing a key staffer would be easy. Not only did this employee have impressive credentials, she also was making significant contributions to the group. However, in this board member’s view, there were plenty of eager young professionals who could step into that important spot.…

Read More