The wide variety of workshops gives attendees key information about new trends and strategies from industry experts. But one of the most valuable reasons to attend conferences like this is networking with other professionals who are faced with similar challenges in their own organizations. Nothing beats the collaborative advice you get from your peers.
.orgSource President Sherry Budziak attended the April 26-28 conference, and met some knowledgeable association leaders.
Steven Rosenbaum, author of “Curation Nation” and CEO of Magnify.net had some thought-provoking ideas on how associations can stay relevant with all of the digital noise.
“There were lots of discussions around demographic shifts and how these trends are affecting associations,” Budziak says. “We spent a lot of time talking to industry leaders on how these shifts will change the way we engage with our members.”
.orgSource consultants Beth Welch and Shawn Tolitano also attended this year. In addition to attending, Budziak presented the following sessions:
There is More to a Content Strategy Than You Think
Moderator: Sherry Budziak, President, .orgSource
Panelists: Nicki Augustyn, Director of Publications, American College of Chest Physicians; Steve Welch, Senior Vice President, Communications and Executive Editor, CHEST, American College of Chest Physicians
Creating Value for Your Organization with New Technology Tools
Presenters: David Martin, CAE, CEO/Executive Vice-President, Society of Critical Care Medicine; Sherry Budziak, President, .orgSource
Crafting an Integrated Digital Strategy for Your Association
Presenters: Sherry Budziak, President, .orgSource; David Moldavsky, Vice President, Web Strategy and Operations, Graduate Management Admission Council