Archive for July 2020
A Positive Culture and an Innovative Approach Sidestep Disruption—How PCI Successfully Moved During the Pandemic
Designing a new office space and making the move is no small venture. When the Precast/Prestressed Concrete Institute (PCI) planned to move from downtown Chicago to Chicago’s Triangle Plaza near O’Hare International Airport they knew that they would need outside support to manage the project. .orgSource Senior Consultant, Kevin Martlage, had recently been working with…
Read More.orgSource Celebrates 15 Years of Positioning Associations for Success
On July 20, 2020, .orgSource celebrates 15 years in business. We are deeply grateful to the friends and clients who have contributed to our success. This journey, which has been filled with amazing people, projects, events, and education, began with a simple list. I was searching for the perfect nine to five job. But a…
Read MoreBegin with the Minimum, Finish with the Ideal—Build a Better Product with an MVP
A start-up is a human institution designed to deliver a new product or service under conditions of extreme uncertainty—Eric Ries Associations can be as steeped in tradition as a Japanese tea ceremony. What can they learn from business start-ups? Entrepreneurs take uncertainty as a given, and I’m convinced that they have plenty to teach us.…
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