If your integrated digital strategy is just a bullet point on your strategic plan—or worse, something the IT team manages while the rest of the organization “focuses on the mission” you’ve already lost ground.

You can’t fix a broken business model with better software. But that’s what many associations are trying to do—layering tools onto outdated thinking and calling it transformation.  If your integrated digital strategy is a bullet point on your strategic plan—or worse, something the IT team handles while the rest of the organization “focuses on the mission”—you’ve already lost ground.  Because here’s the truth: Digital…

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Vetting your partners matters

There’s a saying we’ve all heard: you get what you pay for. In the association world—where budgets are tight, timelines are unforgiving, and member expectations are rising—this old adage hits home when it’s time to choose outside partners.  Vetting your partners matters Whether you’re bringing on a consultant for digital transformation, technology strategy, strategic planning,…

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In an era where AI, automation, and digital transformation dominate business conversations, organizations are rushing to upgrade their technology. But here’s the hard truth: Technology alone doesn’t guarantee success. It’s the people using it that determine whether an upgrade is a game-changer or just another expensive, underutilized tool.  A recent white paper on AI transformation…

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340B Health, an organization advocating for hospitals and health systems serving vulnerable communities, faced a rapidly changing regulatory environment. While financially stable, the association operated in a volatile policy landscape, where government regulations could shift every two to four years. This uncertainty made long-term strategic planning challenging.  To remain competitive and continue its advocacy work…

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As technology continues to evolve, associations face both exciting opportunities and new challenges. While the future can feel uncertain, one thing is clear: associations that take a proactive approach to digital transformation will be better equipped to adapt, grow, and succeed. Our recent .orgSource Digital Trends Survey highlights the essential strategies associations need to thrive…

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digital transformation and innovation

Digital transformation is no longer a choice; it’s a necessity. In today’s technology-driven world, associations that fail to modernize risk losing relevance, members, and revenue. Meeting evolving member expectations and staying competitive requires a commitment to embedding technology into every aspect of your organization’s strategy.  Despite the urgency, many associations are struggling to keep pace.…

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Excellence doesn’t happen by chance—it’s built through thoughtful planning, strategic alignment, and a commitment to continuous improvement. In today’s fast-paced, digital-first world, associations need a clear roadmap to navigate disruption, adapt to member expectations, and drive impactful, sustainable growth.  As associations tackle challenges like digital transformation and evolving member needs, knowing where to start can…

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Resilience

Associations are navigating unprecedented challenges. The rapid pace of digital transformation, evolving member expectations, and the need for innovative solutions underscore the importance of resilience. But in an era of constant change, resilience alone is not enough. Associations must adopt a growth mindset, using change as a catalyst for improvement and innovation.  Resilient organizations don’t…

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