What’s Next

Reflections on digital transformation, leadership, and what comes next for associations  I’ve spent the last 25 years standing at the edge of what’s next. When many association executives were still wondering if the internet was a fad, I was already helping organizations rethink how digital tools could transform member relationships.   When cloud computing emerged, I was leading conversations about operational agility and…

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AI and Digital Transformation

Why association leaders can’t afford to ignore the future anymore  Let’s start with the uncomfortable truth: Many associations are still operating as if AI and digital transformation are optional. They’re not. Artificial Intelligence (AI) isn’t a distant disruptor lurking on the horizon. It’s already changing how your members live, learn, and work. If your organization isn’t adapting alongside them,…

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Digital Dexterity

You invested in the platform. You launched the tools. You checked the “digital transformation” box. But something’s still off. Systems don’t talk to each other. Staff rely on workarounds. Member experiences feel… clunky. Sound familiar? The problem might not be your tech stack. It might be your team’s digital dexterity.  What Is Digital Dexterity?  Digital dexterity isn’t about coding or mastering AI. It’s your organization’s ability to adapt, adopt, and apply digital tools—across…

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Chasing Digital Trends

There’s a new tool. A new platform. A new webinar on “emerging tech” almost every week.  The noise is loud.  And if you’re like most association leaders, you’ve probably asked:  Here’s the truth no one wants to say out loud: Chasing digital trends is easy. Solving real member problems is harder. But that’s where the real value is—and that’s where your strategy needs to live.  The Cost of Chasing Digital Trends It’s tempting to…

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AI Adoption in Associations

It’s tempting to treat AI like a buzzword. Something big… but also vague. Fascinating… but not quite urgent. Maybe useful—eventually.  But AI adoption in associations is already happening. While many organizations are still forming task forces or “monitoring the landscape,” your members are already living in an AI-shaped world. And some of your competitors? They’ve stopped waiting and started building.  AI won’t replace…

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Association 4.0 Guide

You’ve probably heard the buzz around Industry 4.0. It’s not just jargon. It’s the label for the massive transformation reshaping how every business, factory, and organization operates.  Think about it:  Industry 4.0 is about dissolving the walls between the digital and physical worlds. It’s the era of automation, artificial intelligence, and connectivity at lightning speed.  …

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Let’s be honest. Most organizations love to talk about “going digital.” They invest in new AMS systems. Move documents to the cloud. Launch a shiny new website. Then they wonder why nothing really changes. Here’s the hard truth: Technology doesn’t transform your organization. People do. You can have all the best tools in the world —…

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pathway to organizational excellence

Let’s be real. Most leaders are overwhelmed. Too many strategies gather dust. Too many “initiatives” die in half-finished decks. And too many organizations keep running in circles, stuck in the comforting illusion of “business as usual.” So, what is the pathway to organizational excellence? Here’s the gut punch: Excellence isn’t an end point. It’s not a…

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Power of Scenario Planning

Most leaders don’t wake up worrying about the future. They worry about next quarter’s budget. That board presentation. Member retention numbers. The fire burning hottest today. But here’s the ugly truth: It’s the future that’s quietly plotting to upend you. And too many organizations are gambling their survival on business as usual. Scenario planning is your insurance…

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