Posts Tagged ‘#digitaltransformation’
Make Data Your Competitive Advantage
Can you guess the answer to this question? Virginia (Ginni) Rometty, Executive Chairman of IBM, recommended making these critical marketing shifts within the next 18 months or risk being left in the dust: What year was it? Surprisingly, Rometty made these remarks in February 2013. She was speaking to CMOs and CIOs at a leadership…
Read MoreThe Digital Marketplace Is a Learning Machine—Keep Pace With 8 Simple Steps Toward Business Transformation
This text appeared on my phone the other day: Hi Kristina: I’ve been waiting for you. I’m Rose, Resident Mischief-Maker at the Cosmopolitan of Las Vegas. As your virtual hook-up, just text me for housekeeping requests, restaurant reservations, room service orders, guest services, and more. Just reply “Rose” and, I’ll show you everything I can…
Read MoreDigital Leaders Fly Ahead of Disruption
Technology is our silent partner in the challenging job of keeping the economy moving during COVID-19. This health crisis has taught us that the more we make the digital world our world, the better equipped we will be to manage both business and life in the face of disruption. Associations who were early adopters of…
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