Posts Tagged ‘leadership’
Top Digital Trends of 2024 and How to Prepare for 2025
As we approach the end of 2024, our latest .orgSource Digital Trends Survey has shed light on the forces shaping the association landscape. Associations are at a pivotal moment, where adapting to digital trends will determine how well they thrive in 2025 and beyond. The insights from our survey offer a roadmap for aligning strategy,…
Read MoreLeveraging AI for Personalized Member Engagement
Artificial Intelligence (AI) is reshaping industries across the globe, and associations are no exception. As members expect more personalized and meaningful interactions, AI offers a transformative solution to customize engagement at scale. For associations, leveraging AI is not merely advantageous—it’s essential for remaining relevant in today’s fast-evolving digital landscape. By embracing AI, associations can foster…
Read MoreThe Power of Personalized Member Engagement: Why It’s Critical for Associations
In today’s highly competitive environment, associations must go beyond traditional engagement strategies to keep members satisfied and active. Members are looking for more than just membership—they want personalized experiences that reflect their individual needs, interests, and goals. This shift in expectations means that associations need to move from a one-size-fits-all approach to creating tailored interactions…
Read MoreTransforming Association Operations with AI: Insights from Our Recent Workshop
The recent .orgSource AI Training Workshop on “Mastering AI Tools and Prompting for Associations” was a pivotal moment in our industry’s digital transformation. Bringing together over 40 association professionals, the workshop was more than just a training session—it was a glimpse into the future of organizational efficiency and innovation. Key Workshop Highlights AI is no…
Read MoreEmbracing AI: Opportunities and Challenges for Associations
Artificial Intelligence (AI) has been a buzzword for years, but it’s no longer just a concept reserved for tech giants or science fiction. Today, AI is transforming industries across the globe, and associations are beginning to recognize its immense potential to revolutionize how they operate, engage with members, and create value. However, along with its…
Read MoreDisruption Sunny Side Up
Disruption gets a bad rap. We are quick to see it as a faceless villain itching to lay waste to our future prospects. But shattering the status quo is positive and necessary. We call that type of change innovation. It happens when smart people with guts and irrepressible creative energy are left to their own…
Read MoreThought Leaders Blaze Trails of Discovery and Engagement
Until recently I knew zip about dog grooming, restoring vintage clothing, or Chinese cooking. While I might take a stab at making Shaking Beef, I’m still not going to style a Labradoodle or remove the stains from 50-year-old lace. But I have learned a few things about each of those topics. Why dive into subjects…
Read MoreGood CEO, Bad Call—How to Recover
Martha Stewart took her company public in 1999 and became America’s first self-made female billionaire. Then, in December 2021, she acted on an illegal stock tip and was sentenced to five months in prison. You probably won’t become a billionaire and I don’t see any of my readers going to jail, but there is one…
Read MoreFocusing on Excellence Puts the National Association for Healthcare Quality Ahead of Change
People think of me as a fixer—the person you call to repair broken systems. And yes, I do my share of cleanups in the strategy, technology, and marketing aisles. But I’m also fortunate to have clients who look to me for advice on how to prevent accidents, keep innovation in stock, and attract new customers.…
Read MoreA Thanksgiving Valentine to My Work Family and Yours
If you’re lucky, you have colleagues who feel like family. Work families are special. The people at your job don’t have to love you, or even like you. But, if they are a bright spot in your day, it means you’re doing your part. Work families have the magic to make success a team sport.…
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