It’s a game! It’s a store! It’s entertainment! Nope, it’s the metaverse—a unique amalgam of online obsessions designed to keep thumbs clicking and Venmo accounts begging for cash. Or that’s what the creators of Forever 21 Shop City seem to be aiming for. Check it out. Technology research and consulting firm, Gartner, and Forbes Magazine both…

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Do you have a friend whose house looks like it belongs to neat freak Felix Unger, but the closets and drawers are clearly owned by lovable slob Oscar Madison? This Odd Couple disconnect happens to even savvy digital organizations. My writing about digital leadership often focuses on values and attitudes. But attention to the infrastructure’s nuts and…

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Are you Gucci or Goodwill? Both brands have an audience. But when employees are shopping for a new look, it’s best to be the high-end option.   Customer centricity doesn’t apply just to members anymore. Today, it’s equally important to give your employees that white glove treatment. And, if you’re looking for new talent, it’s time…

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Whether I’m writing about marketing, strategy, or technology, one idea always surfaces. Understanding members at a granular level has never been more important. We all know this, right? Yet, it seems that even big corporations are struggling to deliver the level of personalization that customers expect. Harvard Business Review Analytic Services recently released a report…

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This idea from an article in the “Harvard Business Review” caught my attention. “As the shelf life of business strategies grows shorter, a corporation’s transformation capability becomes its only enduring advantage.”  Authors N. Anand and Jean-Louis Barsoux go on to ask: “With serial transformations becoming the norm, a key strategic question for any corporate leader…

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