Time Traveling at Digital Now

Attending the 2018 DigitalNow conference in Austin was a great experience. I was surrounded by the uber game-changers, innovators, and disrupters in the association industry. Artificial intelligence, eco mapping, and voice interaction played supporting roles, but digital transformation was the star. If you’re not as immersed in all things technical as I am, you might be wondering…

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Looking Slick on a Shoestring Budget

Even if your desk is a kitchen table and business casual means PJs, your company’s communications can still impress like Madison Avenue. Technology has made this the age of the entrepreneur. Whether you are a small business or association or just anyone trying to use their budget wisely, you can take advantage of an array…

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Is Your Association ‘Innovation Ready?’

It may be tough to imagine your association creating a 21st Century breakthrough product or services like Oculus Rift, Spotify or the Kindle. But it’s a reality that association business models are facing pressures that require innovation. These challenges come from many areas, including the impact of technology, changes in consumer behaviors, and more competition…

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Celebrating Associations: American Academy of Pediatric Dentistry

We’re celebrating AAPD because it has committed to a cavity-free youth through community-based initiatives in underserved areas and kid-focused programming. Association and history: Founded in 1947, the AAPD is a not-for-profit professional membership association representing the specialty of pediatric dentistry and is the recognized authority on children’s oral health. As advocates for children’s oral health, the AAPD promotes evidence-based…

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Making Your Content ‘Findable’

But perhaps most important these days is a fourth “F” – “findable.” Content that gets noticed on search engines is successful content. With Google processing 40,000 queries every second, according to Internet Live Stats, you must ensure your content rises to the top of online searches. How can you get your content discovered, and discovered…

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Associations Rally with Diapers, Formula and Love for Hurricane Maria’s Most Fragile Victims

When Laura Lewis received a desperate plea from a pediatric hospital in San Juan, Puerto Rico, she swung into action. Following Hurricane Maria’s devastation of the island, the hospitals were overwhelmed with patients. The challenges of power outages, adequate food and clean water were compounded by the need for both medical and basic supplies, as well…

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Association 4.0: 2018’s Transformation Imperative

Over the past year, there have been several significant signals indicating that association leaders need to think about disruptors in a new era of interconnectivity. These signals in 2017 have included: A rise in digital workforces, with more fragmentation and specialization in job functions. This is occurring with more regularity to attract and retain workers and reduce…

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5 Ways CEOs Need to Support, Think Like CIOs

They must identify, invest and implement smart ways to use technology to their advantage. And they must think about infusing technology and digital strategy throughout the organizational structure. CEOs who think of technology as a tool—but not as a strategic imperative—will be left behind. But how can CEOs accomplish this? .orgSource interviewed current CEO and…

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Association Generosity Lifts Mark Nagasawa Up the Mountain

Mark was the education manager at the Society for Academic Emergency Medicine (SAEM) where his wife, Kat, also serves as director of operations and governance. The association community was quick to circle the wagons around their colleagues in a time of need. Just 13 days after Sherry Budziak, CEO and co-founder of .orgSource and .orgCommunity,…

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And the Winners of the 2017 Innovation Award Are…

This year, the American Society of Anesthesiologists and the American College of Chest Physicians are the first-ever winners of the award, with the Association for Corporate Growth as the runner up. Here is more about their achievements: American Society of Anesthesiologists The ASA made big investments and bold moves in leveraging digital technology to attract…

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